The recent years have noted a sudden surge in the spa and wellness industry. Many individuals are opting to travel to international destinations in the search of affordable medical care along with the possibility of enjoying a spa or wellness holiday in the process. With rising consumerism, this trend is only slated to expand tremendously in the coming year.
Rise of the Wellness Industry
Wellness has slowly become a part of a healthy lifestyle. The prospect of combining both medical and scientific approaches to keep the body fit and fine has made many individuals make a beeline for these services. The global spa industry has also responded to this surge by becoming more innovative to meet spa-goer's demands.Countries like India, Thailand and Singapore are some of the most sought after wellness destinations, thanks to their respective cultures and traditions that have the concept of wellness inherently imbibed in them. For instance, many foreigners visit India for its spa, Ayurvedic and Yoga related wellness treatments, making the country one of the most popular wellness destinations in the world.
Rise of Opportunities
The demand for more wellness destinations on both the domestic and international front has also stimulated the market to come up with facilities and services that offer more than traditional spa services. Modern international facilities are coming up with features like medical spa, female beauty salons, thermal baths and male grooming ateliers in order to tap into the booming market.Hotels that cater to medical tourists have also started making sure that their spas and wellness centers actually become profit centers in their own right rather than just being add-on features. This would greatly affect the booking status of these hotels among international customers, according to a recent survey.
The survey indicated that nearly 84% of the guests indicated that they would choose a hotel only if it has a well renowned spa. These figures clearly show the impact of the wellness industry on tourists today.
Latest Figures
Reports have indicated an upward rise in the global spa industry, with the figure at $60 billion in 2007 and over $73 billion in 2012. Wellness centers are cropping up all over the world, with the Asian market seeing the most dramatic rise. While the number of spas around the world was estimated to be around 71600 in 2010, the number has increased to over 87000 today.